Ovusense is a fertility monitor that tracks ovulation to improve the chance of getting pregnant. It uses a small sensor that connects to a smart phone app, which displays fertility data in real time. In particular, it's helped many women with conditions like polycystic ovarian syndrome (PCOS) to conceive.
We've been working with Ovusense to create a suite of visual assets and Facebook ads to increase sales.
Ovusense has some great customer success stories for their product, so we created ads that use motion graphics, emotive music and a strong visual identity to bring to life quotes from women who got pregnant by using Ovusense.
The Facebook ads resulted in an immediate increase in sales, which can be tracked back to engagement with the ads. Due to the success of these ads, we are planning to work with Ovusense again soon to create additional targeted ads.